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DIGITAL TELEVISION IN THE POSTMODERNITY

Andreina Gonzalez Oroño

TO THE NEEDS OF NEW TECHNOLOGIES ... I + D + I

is a program that grew out of previous academic research several undergraduate and graduate level educational institutions standing between them, Universidad Cecilio Acosta, La Universidad del Zulia, Universidad Rafael Belloso Chacin and Jesus Enrique Lossada Institute of Technology, to meet the academic pursuit of graduates in areas of social communication , its direction and management. Backed
this initiative Communicational Summit "on the needs of professionals, students, speakers, moderators, advertisers, producers, managers and directors to the company" Eshek Studies "and professional and business associations such as CNP, SNTP, CRGV, ANTV, Cavetesu and others such as Rotary International.

Modalities knowledge sharing in Research, Development and Innovation (R + D + I) shall take place through workshops, forums, seminars, conferences, exhibitions and courses according to the needs of customers and stakeholders in areas related communication and technology.

also the origin occurs in d city of Maracaibo, Zulia state, with the support of educational institutions and unions, in the Engineering Center of Zulia State, under the chairmanship of Mr. Alfonso Gutiérrez, in order to perform anywhere in the country.

in the same direction, aware of opinion surveys and academic research of the weaknesses in the handling, preparation and updating of human resources to the overwhelming in terms of technological innovations, a group of professionals with the support of leading institutions have Communicative designing this International Summit, which consists of five (5) life stages of conferences and forums for social communication, and which are divided into cohorts, namely

Court I: DIGITAL TELEVISION Called In postmodernity, dedicated exclusively to Television and Social Capital

Court II: Dedicated to radio in frequency amplitude modulation (AM) and Frequency Modulation (FM). And of course the preparation into the digital age and online Internet and Telephony.

Court III: The Press, as a means original and its crisis with the technological and cultural development and supported by government policies.

Court IV: The inevitable electronic media, influence and diversity. Uses and abuses and social networking portals.

Court V: The Multimedia Marketing, its effectiveness "effective and dramatic." Cost per thousand in profit formula to ensure return on investment. ISSUE



Communicational
The First International Summit DIGITAL TV in the postmodern will be held on 18 and 19 April 2011 in the auditorium of Zulia State Engineer (CIDEZ), whose purpose is to gather to the university community (students and teachers), professional, technical and communication companies in order to perfect himself in reference to the progress of television and social capital required for their handling and execution.


OBJECTIVES
Foster
under one criterion through forums, workshops and conferences to update and capital adequacy in the use of new technologies by the formula I + D + I in the media, adapting HR various levels to new patterns of communication and management skills to technological innovation.

Under this scheme each paper, each forum, each conference has its special uniqueness and relevance in the light of technological advances, Social Capital, Corporate Social Responsibility allowing this firm synergy with our users in May, customers, and related society in general.


TARGET OR PUBLIC

Directed exclusively to students from any area of \u200b\u200bsocial communication, whether in print, audiovisual, photography, advertising, marketing, electronics, voice and telecommunications.

Aimed at media professionals, speakers, moderators, TV spots, reporters, cameramen, producers, PNI, editors, coordinators, managers, department heads and / or directors of PNA (television)



INVESTMENT COSTS STAGE
(Pre): Until April 1, 2011.
STUDENTS: 300 Bsf
PROFESSIONALS: BSF 450.
Capacity: 140 participants.

FINAL STAGE: From April 2, 2011 until April 18, 2011)
STUDENTS: 400 Bsf
PROFESSIONALS: 500 BSF.
Capacity: 140 participants.

This value includes: • Registration

• Certificate of attendance
• Writing Kit • 2 Coffee break
pd

event • Memories • Preventive Care

PAYMENT
By deposit
bank, solely in cash, current account No. 0000001223 52 0097 at Bicentennial Bank lending Image name or visit our website: www.habilidadesdirectivasydtv.blogspot.com, Twitter @ cumbrecomunica, facebook group: cumbrecomunicacional, or ask to our email: cumbrecomunicacional@gmail.com
After making the bank deposit should be sent a copy of the e-boucher cumbrecomunicacional@gmail.com, with information on the enclosed registration form. On the day of registration must present proof of original payment in the registration table along with a copy of identity card.


PAPERS OF FIRST COHORT

Our range of opening speakers generally consists of:

I) Technical aspects telecommunications.
Speaker: Engineer Giovanny Herrera. Raga Planas
Amenhotep
II) Aspects of programming and content.
Speaker: Professor MSc. Planas Amenhotep Raga.

III) The major problem in management skills and social capital.
Speaker: Professor MSc. Andreina Orono.

IV) Legal aspects of Venezuelan television, the State and the Government.
Speaker: Dr. Carolina Moronta.

V) socio-educational aspects of television and its influences on society.
Speaker: Professor of Film and Television, Dr. Eduardo Ochoa. Mary E.
Hands
VI) The guild and the industry.
Rapporteur: Dr. Orlando Oca, president of the CNTA.

VII) breaks the HD to 3D.
Speaker: Sony Latin America.

VIII) Satellite Television and developments.
Rapporteur: Mr. Ricardo Bravo.

IX) The Politics and Culture in Digital Television.
Speaker: Dr. Mary E. Hands of Polo.


FORM

Summit Registration Form I Communicational
International Forum: Digital Television Postmodernism

Name (for certificate):

CI: Student

() Technical () Professional ()

Hometown:

Company:

Work / Study:

Tel:

Email: Web

:

Certificate of bank deposit No:

COMMITTEE ORGANIZING COORDINATOR


MSc. Raga Planas Amenhotep

ADMINISTRATION AND FINANCE COMMITTEE
Mr. González

Endrin Oroño ACADEMIC COMMITTEE FORUMS AND CONFERENCES
MSc. Andreina Gonzalez

Oroño COMMITTEE OF PRESS AND PUBLIC RELATIONS
Esq. Nerio Garcia

MARKETING COMMITTEE AND MARKETING Mr. Joel Pons

CONTACTS E-mail: cumbrecomunicacional@gmail.com Twitter: @ cumbrecomunica
Facebook: cumbrecomunicacional
Blogger: www.habilidadesdirectivasydtv.blogspot.com
Phone: 0412 - 5293730, 0412-6663135, 0414-6547755, 0414-6385161, 0414-3674473, 0416-3045638, 0414-0616800 SMS

SPONSORS

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Venezuela develops digital TV decoder

Venezuela develop a prototype of a decoder for the reception of Japanese-Brazilian standard for digital terrestrial television, to be compatible with traditional TV and will be sold at low prices, official spokesmen reported today.

The decoder is being developed by the National Center for Telecommunications Research and Development (Cendit) " 100 percent talented national" said the state agency in a statement.

Official information does not specify at what level is the development of the prototype and found a tentative date of presentation to market the device, only said to be produced "in the future by the Venezuelan Telecommunications Industry (Invetel)."

Cendit president, Freddy Brito, stressed that the Venezuelan project is a triumph over capitalism, because, he argued, the economic system "greatly complicates the incursion" of developing countries in technology Telecommunications because it makes uphill "access to electronic components."

Brito said the Venezuelan invention will allow the country's inhabitants to keep their traditional TV as "decoder makes it compatible with digital technology."

The device developed by the Cendit "can be seen as a digital to analog converter will be acquired at reasonable prices" by the Venezuelan president said the state agency.

Digital terrestrial television will be "open and free in Venezuela to ensure the reduction digital divide, social inclusion and democratizing access to information " he added.

The Venezuelan government announced in October 2009 he chose the Japanese-Brazilian to develop the national digital television, which will coexist with the analog system until 2018, when it will be disabled, then announced the Ministry of Science and Technology .

The implementation of digital television is headed by a presidential commission that Cendit delegated the tasks of researching and producing the technology associated with standard Brazilian-Japanese, and technical committee to coordinate the deployment of the system, said the state agency.

Brito explained that "c hen end of the period of coexistence of analog and digital technologies, estimated at between 10 and 12 years , the decoder" developed by the Cendit "will be useful for people who still possess their or conventional analog televisions. "

Cendit President further noted that the Venezuelan government "is preparing a rule to allow into the country of televisions to the decoder integrated ", which he said " complements the Cendit to specify the characteristics of these receivers and decoders entering the country, developed under the Brazilian and Japanese standards. "

Via EFE / Noticias24.com

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managerial skills. What? Why?

Identifying the skills required for effective management work has occupied the attention of many scholars in recent years. At issue have been devoted to numerous studies, research, surveys, forums and more. The reason for this interest is clear, from the skills to identify the centers and specialists working in management training programs designed to offer professionals and institutions concerned, books are written, published articles in specialist magazines, in short, we propose the 'market' product offerings and services that meet needs in that area.

The need for knowledge and skills for effective leadership can be as large as desired. May include aspects of technology type of business that moves the company, work processes, markets, economic environment, management indicators and financial ratios, the marketing problems, financial transactions, to name a few.

Given this broad spectrum of alternatives, we must select the area in which we focus. For this we can orient ourselves by the general definition of what is leading to "get results through others." If we start with this, the area of \u200b\u200binterest is related to interpersonal relationships. According to Robbins, "Creative Leadership Center estimates that more than half of managers and administrators have any difficulty in relationships with people ... A Fortune magazine survey revealed that the major reason for failure of managers were their inadequate interpersonal skills .. Are you surprised that it is likely that most managers are fired by the poverty of their interpersonal skills by the lack of technical skills on the job? ".

In Goleman's research on emotional intelligence, reached the following conclusion "Now we are judged according to new rules: do not matter only the wisdom, preparation and experience, but how we deal with ourselves and with others .. .. By tracking data on the talents of star performers, there are two relatively influencing skills little in the seventies, but in the nineties have reached a crucial importance: team building and adapting to change ". Analyzing shortcomings of MBA (Master in Business Administration), Minztberg suggests that, in its ideal program direction, I would emphasize training of interpersonal skills to gather information, make decisions under uncertainty, manage conflicts, motivate people, among others.

identify the center of attention, the second aspect to be analyzed are those areas that relate to a manager, which can be summarized as follows:

• The environment, consisting of the persons or institutions outside of the organization, including suppliers, customers, banks, ministries, community organizations where the body lies.
  
• The Council or Management Team, which is the organ that are made or approved the strategies, objectives, policies and other decisions, analyze results, and coordinates the execution of tasks.
  
• Organization itself, which although it works with a particular structure, technologies, systems, procedures, etc., Is the main object managerial work. From the standpoint of managerial skills, the key area of \u200b\u200brelationships with staff occur, ie, human resources, which are really what ensure the conversion of inputs into results.
  

key skills that can contribute to greater impact and better results in their relations with each of these areas can be summarized as follows:

In its relations with the environment, the manager must set two main objectives.

• The first identify the main trends (technological, economic, political, social) that may be opportunities or threats for the present and future development of your organization.
  
• The second, to provide all the information environment to identify opportunities that will enable your organization in providing products and services that meet the needs and demands for better conditions (quality, cost, time) than the competition. Achieve in the environment that Benedetti, in his poem Tactics and Strategy, the objective is its strategy "... at last I need .." , ie that the environment not only identify potential of the organization in meeting their needs, but go to her to meet them.
  

In this area, the skills that we consider of greatest impact are those relating to: the focus of strategic management, communications and negotiations required for achieving effective.

In its relations with the management team , the manager does several things: status report and approaches that can help you make decisions, to present their views and to foster an exchange, resolving conflict between members Team and between different organizational units, and finally, foster consensus and commitment in making decisions.

skills, in our opinion, are more important in the manager's job in this area are related to: interpersonal communications, conflict management, teamwork, leadership and motivation, diagnosis problems and making decisions, and conducting productive meetings.

The relations manager with the organization , ie with all its members, play an important role in the results of their work. We allow receive feedback on how they have interpreted and applied the guidelines and policies defined, to know the state of opinion, identify new problems that require attention. Also, being able to exercise a direct influence on the perpetrators of "front line", promote enthusiasm and motivation, generate initiatives fostering relationships, conflict resolution, among other results.

In his research on the different characteristics of the leading companies, which he summarized in the best-selling book "Passion for Excellence, Tom Peters, identified what he called management "itinerant" , which is precisely the practice of the leaders of these companies to make frequent visits and hold meetings with facility personnel (as well as customers and suppliers) and different levels of the organization. Tom Peters A conclusion is that this practice "Facilitate innovation and enable instill certain values \u200b\u200bto each member of the organization" and wondered "Could it be that leadership?" , concluding "The roaming management is technology leadership ".

Two skills that have been mentioned, but can not miss in a development program management skills include: effective time management and change management.

Time is the medium in which the leader carries out all its activities. The manager who can not manage your time well is difficult to manage well other things, raises Drucker.

Finally, the speed with which conditions change the environment in which organizations move and new technologies, new competitors, more demanding customers-demand leader's behavior and skills, enabling it to make changes, strategies, programs, structures, etc-that will enable your organization to adapt, preferably, to anticipate changes that may affect you. "Species must adapt and change as the environment changes where they live, to survive. Those species that change, survive and prosper, while those who remain in the state, disappear ... ". These conclusions made by Darwin over a century ago are absolutely valid in the contemporary business world.

Author: Alexis Codina